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ZDF TV REBRANDING
NEXT PROJECT
Development proposals for partial broadcast redesign and for ZDF, one of Germany's biggest public television channels.
Year 2014
Colaboration with Ramon + Pedro
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FB120 B1
Development for partial rebranding and concept proposals for ZDF, one of Germany's biggest public television channels. The concepts were mainly based on the predominance of circular shapes on the already well established branding and logo, using playful compositions and specially transitions which rely solely on masking, counter-spaces and rhythm.
Keeping in line with the main inspiration, other concepts followed, evolving from the simple usage of framing circles into more edgy and riskier masking directions.
